Skip to content

SaaS affiliate programs with recurring commission, and how long they keep paying

By the LinkedAffiliate team ·

A recurring commission is signed on day one and paid out over months or years. In that time the customer changes plans, the company raises its prices, and the program may rewrite its terms or move to a different affiliate platform. Each of those can change what the referral pays you, and none of them shows up in the headline rate.

This guide is about that long middle part. It covers how a recurring SaaS commission behaves after the first sale, which events quietly end it, and how to compare programs on what they keep paying rather than what they promise up front.

Where to start in the directory

These are the 32 SaaS programs in the directory with published terms, best rate first. Each name links to its listing, which shows the terms we read and the page we read them from.

Affiliate programs ordered by best published commission
ProgramBest rateCookie windowNetworks
GanttPRO50%60 daysDirect (in-house)
Simplified40%45 daysDirect (in-house)
BillingNow35%90 daysDirect (in-house)
MacPaw35%180 daysDirect (in-house)
Rytr30%60 daysDirect (in-house)
Chatfuel30%60 daysDirect (in-house)
Frase.io30%60 daysDirect (in-house)
KrispCall30%90 daysDirect (in-house)
MailerLite30%45 daysDirect (in-house)
OneSuite30%60 daysDirect (in-house)
Figures come straight from the directory. A rate with conditions attached is left out here, so open a listing for the full terms and where each number came from.

The directory does not yet record recurring payment as its own field, so a rate in this table may be paid once or on every renewal. Open the listing, follow the link to the source page and look for the words that describe duration: "recurring", "lifetime", "for 12 months", "first year". Treat the table as a shortlist to check, and expect it to change as we add programs and companies correct their own listings.

For the programs ranked by rate, and for the basics of lifetime against capped shares, annual billing and free trials, see our guide to the highest paying SaaS affiliate programs. This page picks up where that one stops, once the customer is paying.

How a recurring SaaS commission works

You refer someone, they subscribe, and the program pays you a share of each payment for as long as the terms allow. After the first sale is credited to you, the program follows the customer's account rather than a cookie, so renewals stay yours even if the customer never clicks your link again. Our guide to affiliate commission types walks through the basic maths of one-off against recurring pay.

That link between your affiliate account and the customer's account is the whole asset. Everything below is about the things that can strengthen it, shrink it or break it.

What happens when the customer changes plan

Upgrades. A customer who moves to a bigger plan or adds seats pays more. Some programs pay their rate on the new amount, some keep paying on the plan the customer first bought, and some treat the upgrade as a separate sale that does not count. Look for a line about upgrades, add-ons or "expansion revenue".

Downgrades. The reverse usually applies in full: a cheaper plan means a smaller share. A few programs end the commission entirely when a customer drops to a free plan, even if they later pay again.

Switching to annual billing. A monthly customer who moves to yearly billing stops paying twelve times a year and starts paying once, usually at a discount. On a lifetime share that just changes the timing. On a share capped at a number of payments, one annual payment can count the same as one monthly payment, which shortens what you earn.

Moving between products. Larger SaaS companies sell several products, and a customer may move from one to another or bundle them. Check whether the program pays on every product the account buys, or only on the one you referred them to.

What happens to a recurring commission if the customer cancels and comes back?

It depends on whether the program still links the returning account to you. Some programs keep the referral on the account for good, so a customer who cancels and resubscribes months later starts paying you again. Others end the referral at cancellation, and the return only counts if the customer comes back through your link, or not at all. The terms rarely say this outright, so ask the program team in writing if win-backs are common for the product.

Win-backs matter more in SaaS than people expect. Many tools are used in bursts, for a project, a season or a tax year, and customers pause and return. On a program that forgets them at cancellation, every return is revenue you helped create and no longer share in.

When the company changes the deal

Price rises. If the product gets more expensive, a percentage commission usually rises with it, unless the program pays a fixed amount per month or caps the commission per customer. Existing customers are sometimes kept on their old price, which keeps your share where it was.

New program terms. Programs revise their rates and durations. The question that matters is whether the new terms apply to customers you have already referred, or only to new ones. A program that keeps existing referrals on the terms they were signed under protects your past work. One that moves everyone to the new terms can cut a lifetime share to a capped one overnight. Keep a dated copy of the terms page when you join, so you know what you agreed to.

A move to another affiliate platform. Companies sometimes move their program from one tracking platform or network to another. Done well, your existing referrals move with you. Done badly, the link between your account and your customers is lost in the move and the renewals stop. If a program announces a migration, ask how existing referrals are carried over before the old platform is switched off. Our guide to affiliate networks explains how that tracking layer works.

An acquisition. When a SaaS company is bought, its affiliate program may be kept, merged into the buyer's program or closed. Most terms let the company end the program with notice, and what happens to recurring commissions after that is set by the closure clause. Read it while you still have a choice about where to send readers.

Terms that end recurring pay early

These are less visible than the duration, and they decide whether a "lifetime" share lasts a lifetime:

  1. Minimum activity. Some programs stop paying recurring commission if your affiliate account sends no new customers for a set period.
  2. Payout thresholds and expiry. Small monthly commissions can sit below the minimum payout for a long time, and some programs forfeit balances on inactive accounts. Our guide to affiliate payout terms explains thresholds and holds.
  3. Account closure. If you close your affiliate account, or the program closes it for a rule breach, recurring payments almost always stop with it.
  4. Program closure. The company can usually end the program with notice, and many terms say commissions stop at that point.
  5. Changes to the customer's account. If the customer's account is merged with another, transferred to a new owner or moved to a reseller, the link to your referral may not survive.

How to compare two recurring SaaS programs

Estimate what one referred customer is worth over a realistic period, using the same assumptions for both programs:

  1. Pick the plan a typical reader of yours would end up on, on monthly or annual billing.
  2. Multiply that payment by the commission rate.
  3. Multiply again by the number of payments you can reasonably expect, which is the shorter of the program's duration and how long a customer like that tends to stay.
  4. Adjust upwards if the program pays on upgrades and win-backs, and downwards if it ends the share on a downgrade, a pause or a long gap in your own activity.
  5. Note whether the terms protect existing referrals when the program changes. It is not a number, but it is the difference between income you can plan around and income you hope for.

You will not know exactly how long customers stay, so use a cautious guess. The point is to stop a high rate with fragile terms from looking better than a lower rate that keeps paying.

Keep your own records

Affiliate dashboards show what the program has credited, not what you are owed. Once a year, or whenever the terms change, take a few minutes to check:

  • the terms you joined under, saved with the date;
  • the number of active referred customers, and whether it falls without explanation;
  • payments that stopped for customers you know are still using the product;
  • any announcement about a new platform, new terms or a change of owner.

None of this needs a spreadsheet of every payment. It needs enough of a paper trail that you can ask a clear question, with dates, when something looks wrong.

Match the program to readers who stay

Recurring commission rewards fit. A reader who chose a tool because it suits their work keeps paying, and a reader who signed up on a whim cancels after the trial. That is true across SaaS, and some corners of it have their own patterns: marketing tools often price by usage, which our guide to marketing tool affiliate programs with recurring commission covers, and software sold to teams often runs on seats and annual contracts, which the B2B affiliate programs with recurring commission guide covers.

Where to go from here

Browse every program in the SaaS category, open the listings on your shortlist and read the source pages for four things: how long the share lasts, what happens on an upgrade or a cancellation, whether new terms apply to existing referrals, and what happens if the program closes. Save a copy of what you find. It is the one record of the deal that is yours.